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Right now, forward-minded investors are deciding which crypto to buy to get reliable long-term gains and diversify their investment portfolios in face of possible crises, like the tariff-caused commotion we’ve seen just recently.
The emerging status of “new digital gold”, coupled with the hedging and reserve potential, keeps BTC the most go-to coin with the highest price. However, there are altcoins that have scopes of applications beyond Bitcoin’s. And BTC’s seeming “monopoly” situation stimulates competition among them as well.
This article highlights the best crypto to invest in 2025 for different cases and purposes in the upcoming new era of crypto usage.
Bitcoin (BTC)
- Current price: ~$106,888
- The original digital store of value and flagbearer of the crypto biz.
- Widely adopted by corporates, public treasuries, and ETFs as an inflation hedge and macro asset.
- Considered the digital gold equivalent in today’s investment portfolios.
Bitcoin is still the cornerstone of crypto investing, and not only due to its legacy. BTC’s role in shaping global finance has been evolving. It is more and more frequently called digital gold and leveraged by finance-minded parties as a macro hedge against inflation, currency debasement, and geopolitical instability.
BTC’s adoption has also sped up among institutional investors, sovereign funds, and public companies, with ETFs like BlackRock’s iShares Bitcoin Trust injecting billions in new crypto capital. U.S. and global spot Bitcoin ETFs now hold over 1 million BTC collectively, making the coin more increasingly regulated and thus legitimate.
BTC is the best crypto to buy right now (if you have the investment resource) because it boasts:
- Macro hedge potential: Bitcoin’s capped supply and decentralization can be leveraged as protection against the devaluation of fiat money.
- Liquidity and security: Deep market liquidity and battle-tested infrastructure make BTC perfect for large-scale entry.
- First-mover advantage: Major institutional allocations tend to begin, and grow, with Bitcoin.
Ethereum (ETH)
- Current price: ~$2,430
- Leading smart contract platform adopting DeFi, NFT, and enterprise solutions.
- Analysts expect a breakout to $4,100 by mid-year (~49% growth).
- Lots of upcoming upgrades and tech scaling advancements.
If BTC leads in investment and financial demand, Ethereum is still the main shaper of the decentralized web. The ETH network serves as the foundation for thousands of dApps, DeFi protocols, and NFTs. In 2025, though, this coin gains a lot of financial relevance, as more institutions decide to build and stake on the Ethereum network.
ETH has also become much more energy-efficient and green since its transition to Proof-of-Stake, cutting down energy usage by over 99%. Over 27 million ETH is now staked, making its circulating supply tighter and reinforcing long-term value.
Ethereum is among the best altcoins to buy now for more reasons:
- Smart contracts: Ethereum supports over 70% of DeFi and NFT ecosystems by volume.
- Tokenization: Major banks and fintechs are using the network to issue real-world assets and stablecoins.
- Institutional staking: ETH becomes attractive as another type of resource to hedge funds and crypto-native treasuries.
Binance Coin (BNB)
- Current price: ~$645,7
- Native token of Binance’s multi-chain ecosystem.
- BNB’s token burn mechanism, loyalty rewards, and growing use across exchanges boost its value.
- A very diverse scope of utility for both ecosystem growth and exchange performance.
BNB powers one of the largest crypto ecosystems — it is used to launch transactions across Binance Smart Chain (BSC), the Binance centralized exchange (CEX), and adjacent services like NFTs, DeFi, and payment gateways. BNB currently boasts 1 million daily active addresses on BSC and has a TVL of almost $6 billion.
BNB can be the best crypto to invest today because of the following advantages as well:
- Trading fees: over 150 billion Binance users get to enjoy fee discounts and loyalty perks.
- Gas token for BSC: Binance Smart Chain is one of the most active smart contract platforms.
- Collateral asset: BNB can be used as collateral for Binance’s DeFi lending, margin, and launchpad systems.
Solana (SOL)
- Current price: ~$142,3
- High-speed, low-fee smart contract chain gaining momentum across DeFi, gaming, and memecoins.
- Forecasted to grow up to $400–$520 in price by end of 2025 thanks to ETF anticipation, ecosystem growth, and DeFi activity.
- Growing institutional interest.
JPMorgan expects Solana to hit $500 by 2026. This “new-age sweetheart” of a coin is gaining a lot of momentum. Ultra-fast execution, near-zero fees, and potential of a growing ecosystem make Solana the main runner-up for ETH.
It is a great alternative for those seeking a foundation for flexible dApps, with over 2,500 developers already using it, and ~1.7 million users enjoying the results. The TVL on Solana has recently jumped beyond $6.5 billion.
Solana is among the most promising crypto coins out there also due to:
- Memecoins: WIF, BONK, and more SOL-based memecoins to come stimulate more user activity in the network.
- Diverse protocols: Solana makes dApp development truly flexible with protocols like Marinade, Jito, and DripHaus.
- ETF anticipation: Solana is rumored to follow the ETF approvals of BTC and ETH.
Ripple (XRP)
- Current price: ~$2,09
- Designed for rapid, low-cost global payments and handling of fiat limitations.
- Continues expanding regulatory licensure and enterprise adoption, e.g., the U.S. MTLs and Singapore payment licenses.
- Low current price is a chance to seize a high asymmetric upside in the nearest future.
Yes, it looks like Ripple’s XRP coin is back and regaining momentum as a powerful asset for cross-border payments and institutional finances. XRP is purpose-built to fit financial infrastructures. That’s why, unlike many other crypto assets, it can offer low-cost transfers, instant settlements, and proper regulatory engagement.
Considering XRP’s general potential, it may as well be the best crypto to buy now and witness overwhelming growth in the future, while also giving us:
- SEC clarity: It was ruled in 2023 that XRP is not a security when sold on exchanges, giving it regulatory clarity.
- RippleNet traction: Over 100 financial institutions now use Ripple’s On-Demand Liquidity network.
- XRP Ledger upgrades: There’s now smart contract support (Hooks) and NFT standards (XLS-20) for more non-payment utilities.
Cardano (ADA)
- Current price: ~$0,552
- Peer-reviewed blockchain with a focus on scalable, secure smart contracts.
- Bullish potential supported by technical setups and renewed development.
- A “slow-but-steady” alternative to ETH.
Cardano stands out in 2025 as a research-first, highly modular blockchain platform with a long-term focus on scalability, sustainability, and governance. It boasts an energy-efficient PoS design, and with over 60% of ADA staked, the coin’s price shows resilience to bear cycles.
More benefits of ADA include:
- Voltaire governance era: ADA is getting on-chain treasury management and community-driven upgrades.
- Wealth of dApps: Over 1,500 active DApps and projects are built on Cardano.
- Hydra scaling protocol: Currently in rollout phase, the new protocol will support 1 million+ TPS capacity for enterprise and real-time apps.
Polkadot (DOT)
- Current price: ~$4,59
- Advancing web3 interoperability with parachains and cross-chain messaging.
- Designed for decentralized, multichain infrastructure, future-proof dApps, and data connectivity.
- Offers access to the emerging modular web3 stack.
Polkadot re-emerges as one of the most technically ambitious interoperability protocols in the crypto ecosystem. DOT is on a mission to unite independent blockchains into a scalable, secure multichain network running on Web3 capacities. Which makes it a promising coin to bet on future outcomes — seamless multichain internet.
More reasons to invest in DOT include:
- Parachains: DOT has over 50 parachains currently running live, covering DeFi, gaming, identity, and privacy solutions.
- The Asynchronous Backing upgrade: Significantly increases throughput and reduces parachain block time.
- Mass recognition: DOT is backed by the Web3 Foundation, and a rich developer’s community.
Avalanche (AVAX)
- Current price: ~$25,99
- Fast, scalable, and low-cost smart contract platform powered by Subnet.
- Adopts DeFi, NFTs, and enterprise apps seeking custom blockchain infrastructure.
- A high-throughput ETH alternative with real potential for expansion.
If you are focused on the crypto’s smart contract and DeFi utility, AVAX may as well be the best crypto to buy now and enjoy scaling benefits and profitability later on. It runs on a modular Layer-1 platform boasting near-instant finality (~1 second) and subnets. The coin’s staking yields of 8-10% APR are also very attractive.
On top of that, AVAX boasts:
- Subnets: The unique layered infrastructure is adopted by institutions like JPMorgan, Citi, and Deloitte.
- Tokenized assets: AVAX is well-tokenized due to the network architecture that supports real-world asset use cases like real estate, treasuries, and carbon credits.
- DeFi protocols: Benqi and Trader Joe protocols continue to grow, with over $1.2B in TVL already.
Strategizing Your Crypto Investments
The year 2025 sets stricter demands for crypto investment portfolios. Instead of picking a coin or two that fits you best (in terms of accessibility or profitability), it’s now crucial to diversify and keep your investment outlook relevant.
That doesn’t necessarily mean investing in as many different coins as possible. Rather, you should target the crypto with most potential to fulfill unique purposes and support all angles of your investment portfolio.
Here’s a cheat sheet of how you can diversify by purpose:
- For store of value:
- BTC
The highest crypto asset price, increasing regulation, and undying legacy make BTC an obvious choice for a reserve fund backing up the portfolio.
- For smart contracts and DeFi:
- ETH
- SOL
- AVAX
To cover the tech investment side, leverage utility-based networks that prioritize tech growth and expanding implementations — Ethereum is well-tried, Solana is extremely promising, and Avalanche is plain useful.
- For payment and/or utility assets:
- BNB
- XRP
For investments in payment-focused and combined functionalities, investors should turn to the community-beloved Binance Coin or leverage Ripple’s cross-chains.
- For interoperability solutions:
- ADA
- DOT
To invest in the right coins in the wake of Web3, some of the most innovation-driven, technically promising cryptos right now are Cardano and PolkaDot.
Which coin is best to invest now for your unique case? Talk to specialists at EZBlockchain for individual consultation and estimation.
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